Step 8: Communicating Proposals

We are starting to close our proposals. Time has come to complete all our documentation, introduce all changes we've been finding from different points of view, match all approaches in a single design and produce final documents that efectively transmit all ideas we've been able to have and develop. Therefore two are the basic aims of this last design entry:

- Complete all previous stages of your designsand unify them in a single clear proposal.

- Develop an intellegent communication strategy to transmit your proposal.

Again we've selected 4 different type of documents to present your designs. Obviously you must finish, correct and complete other stages. But all your decisions, must be condensed in these four documents (as on other ocassions, on Monday we should be told what member of each design team is going to be resposible for each document. Anyway, this last step will need a lot more coordination and team work, for no disagreement will be aloud on this stage):

1. Plans, Sections and Elevations. 

You've been all working on these basic documents for a month or so. But curiously they are problably the less accurate of all documentation you've presented so far. So now it's absolutely compulsory that you generate a good and complete 2D description of your proposal. They are the main instrument to communicate our ideas between architects. Minimum scale 1/200. We recommend some document/s using 1/100

2. Final Model.

You've all made at least a couple of models. Some regarding preexistance. Some concentrated on contructive issues. This model we request now must be the main document you'll show to present your proposal. It must be very carefully made, and very accurately built introducing all the information you've designed. Of course it must show how the new proposal relates to it's surroundings and the rest of built environment. This model must constitute the basic strengh of your communication strategy. Compulsary minimum scale 1/200

3. Images.

Architecture is judged not only by architects, but by absolutely everyone else. People without technical education often have difficulties in understanding our plans, sections or elevations. They feel much more confortable with 3D representations of the future. We  want you to present three images of how the new biulding will look like, what activities will take place in it, how this new built environment will be used,... Although these images are directed to a non-profesional audience, that doesn't mean we do not have to make the most accurate and suggestive images we are capable of. We discourage the use of direct rendering from a 3D model, and we recomend more sofisticated drawing work, introducing different technics and inputs (digital and analogical, of course). Compulsory minimum images, 1 exterior day, 1 exterior night, 1 interior

4. Concept Panel

At the end of a design process, it a good moment to remember and resume which of your initial ideas you have really used in your proposal; which of the initial contraints have found a correct answer with your design; which of the environmental disfunctions you detected have been corrected with the new built materiality; etc... So, it's time to gather all those basic ideas that have guided your design process and sinteticly represent them on a panel. You should make clear your initial intentions and your final achievements. And, of course, what means you've used to reach them. You must all try to think as publititians, marketing consultants, etc... Condense your designs in a few maps, diagrams, sentences, slogans, jingles,... able to explain your reasoning as architects. It's the only way we might be understood and, therefore, useful for the rest of society. Minimum documentation: 1 DIN A1.

That's our last design step. Deadline Monday 20 May at 12.00. Discuss and correction, 6 and 9 May. Work really hard these couple of weeks, complete previous steps and ... make us buy your eight proposals.  Good luck